• 2 types of visual conventions relational and individual

composition

  1. the position of in foregorund, background, and rule of thirds.
  2. size and scale: relative size of elements, what takes majority of frame
  3. juxtaposition/proximity: elements place to another to invite comparison, or close/distance

practice

  • the lighthouse poster
  • relational elements:
    • dutch tilt/canted angle : scary
    • lighthouse is larger, though it is in the background.
      • background invites that it is mysterious, as the small details is harder to see.
    • foreground character is smaller relative to lighthouse and bottom

best response use consistent metalanguage; focus analysis on meaningful stuff

  • teacher analysis analysis
    • close up shot -> facial expression -> gaze -> spotlight -> salience -> centre of the frame -> presence of immediate threat.
    • pick out conventions: find important ones to answer the question.
    • element suggests/implies/symbolises/connotes
    • element captures/displays
    • element positions viewers to seeโ€ฆ
    • element illuminates/highlights
    • element drawโ€™s viewersโ€™ attention to
    • element emphasises/gives salience to
    • effect is reinforced/amplified/magnified